|
So, the project continues. As of this morning (3/14/11), here are the ranks:
| Keyword |
Google |
Yahoo |
Bing |
| Treasure Coast SEO Expert |
1 |
1 |
7 (weird, ranking completely wrong page) |
| Treasure Coast Contract Ninja |
1 |
1 |
1 (still ranking but still wrong page...go figure) |
I did some research last week, and decided to get myself "Certified" in some of this stuff. There's an interesting exercise for you. There really isn't any concrete, real-deal certification that everyone agrees is the standard for either Search Engine Optimization or for Search Engine Marketing. In most other aspects of the computer or Internet biz, people agree on which certifications actually mean something, and which ones are just shiny graphics you can buy to put on your site or business card.
For example, I took 5 of the 7 Microsoft Certified Professional Exams to try and become a Microsoft Certified Systems Engineer. That was back in the days (as my kids perceive it) of dinosaur attacks and "clubbing" was a literal activity...1998. I passed all 5 but ran out of time to get the MCSE. (change over to Windows 2000, now 8 exams and, I think, only 3 of mine would have credited).
And, as we know, Cisco exams are solid gold, CompTIA's, etc. I found a site, www.ExpertRating.com , and looked through it pretty thoroughly. Seemed comrehensive, with instructor-led and self-paced classes, wide variety of good topics. Also, price was reasonable (normally a very red, wildly-waving flag). I took the Search Engine Marketing exam, cold. I figured worst-case: An idiot-proof, no-brainer quizling that a drooler could pass...And I would never speak of it. Best-case: An absolute killer that gave me single-digit You Fail results on, and I'd pay to re-take it and absolve my sin of doubt.
So? First this:
Yes, I passed. Now, you read the above so you can safely assume it wasn't BS. To be honest, it was surprisingly difficult. 30 questions, 30 minutes. You can mark and go back to questions. You do not get to see the correct answers for the ones you got wrong (grrr). So, what did Treasure Coast SEO Expert Tim Hoke get, you ask? I got an 87%. I've been messing with this stuff for a while, and studying very seriously for about 2 months...No, I'm not happy that I got a B+. Am I happy with the test? Yep...it was tough and very thorough.
Here are the topics covered...and they were pretty well:
- Pay Per Click Search
- Google Adwords
- Google Adsense
- The Search Engines Industry
- Keyword selection and optimization strategies
- Link Popularity and Linking Strategies
- Keyword Selection and Optimization Strategies
- Google Search Technology
- Search Engines and Directories
- Online Advertising
Would I recommend this test and give it any credence with regard to that persons' knowledge? Resounding Yes. i plan to take the Search Engine Optimization exam from them, too. Will advise. |